Authors have two things in common we all are looking to make a sale and reach a reader that is loyal. How do we connect to those readers in a market saturated with millions of books? Who is our ideal reader? What are they looking for in the world of Instagram of visual and video.
Hashtags are the key to making new connections, sorting out your post among the thousands posted in an hour. How do you make your book stand out? How do you clinch the sale?
What is a Hashtag?
(On social media sites such as Twitter and Instagram) a word or phrase preceded by a hash or pound sign (#) and used to identify messages on a specific topic.
Using the appropriate hashtags
Nothing sends your book to the bottom like using the wrong hashtags. My mission today is to teach you how to effectively use hashtags to find your niche market, build a lead, and make a sale of your novel.
1. Register your unique Hashtag with Twubs. (www.twubs.com)
2. Go to hashtag.org and research which ones are trending, popular, and most of all the hashtag definition.
3.Post #Hashtags in comments instead of captions. ( I have to admit I love doing it and I am under detox for putting hashtags in my comments.
4.Don't just use hashtags related to books, but also the subject matters. Example if your book is about wine then use hashtags related to wine. #winetasting, #vineyards.
Does this happen over night connecting to readers and potential buyers?
No, because in this business we as authors have to engage, connect, and build relationships with potential readers. Let your personality shine
and for goodness sake please talk about something more than just books. Your readers want to know an author isn't all about selling books. Have fun.
I am sharing the Top Ten Hashtags when it comes to Building relationship with potential readers.
Lastly, do a search in those hashtags and see what is trending at the top. What are they doing different. Study their style, develop what works. Engage with those in that hashtag. Invite them to read your books? Talk to them about their book. Also, this has worked for me I've downloading their free book and gave a review. Hashtags can be useful and gain new readers.
Do you want a list of hashtag as a bonus for reading my blog? Click the link and sign up for my email list and I will send an entire list of relevant hashtags to connect with potential readers and fellow authors.